dark_water.png

FEATURED PORTFOLIO

100 Global Campaigns

Conor Garrity

Creative Strategist, Director & Producer

Over the course of seven years I worked with in-house and agency teams & world class creators to deliver impactful creative strategy, direction and production for 100+ Netflix Original global campaigns. I lived in Hollywood, São Paulo, and Mexico City to help expand our international teams, partnerships, and creative output.

The following portfolio of work showcases artwork, trailers, teasers, copy & more crafted with data, insights & imagination.

Unlocking the unknown through creative strategy & direction.

Targeting niche audiences…

“By synthesizing market research, consumer insights, and product performance data we helped grow audiences in more than 190 countries and 32 languages.”

…with diverse creative suites…

By measuring creative performance and working with a broad range of creative talent we crafted multiple assets to personalize the experience for 260M+ members.

…and seamless campaigns.

Creative assets were strategized and designed to be used on and off the Netflix platform including OOH, social, and paid marketing campaigns.

From thought provoking series to mind-bending films.

Royal misery.

We worked closely with director Pablo Larraín to position this as a never-before-seen satire. These infamous pink on b&w artworks graced the skyline of Santiago and the canals of the Venice film festival while the trailer and teasers kicked off the global launch.

As reviews rolled in for El conde, we focused our campaign strategy on the visual craft, helping the film earn an Academy Award nomination for Best Cinematography.

Connecting award winning stories to a global audience.

By positioning Ya no estoy aquí as a prestige film with high touch artwork and eclectic style we helped this global phenomenon earn international recognition.

No one can steal your dreams.

True nature is buried within.

Introducing Brazilian folklore to the world.

Collaborated with acclaimed creator Carlos Saldanha to launch an ambitious journey into magical realism and Brazilian folklore. Leveraged the creative learnings from the success of season one to expand the audience and innovation for season 2.

“For Belascoarán we immersed audiences in the world of 1970’s Mexico City with cultural references, genre cues, and sound design for an award winning creative campaign.”

The enigmatic morning star.

Breathing life into a Clio award winning artwork…

We collaborated with creator Mark Millar to develop a suite of innovative assets that tapped into the enigmatic nature of this coming-of-age adventure,

Autocracy meets trap.

After a successful regional marketing campaign and global product launch for season one, we turned to an Argentine trap music artist to give the series finale a hard hitting edge.

This was not a kidnapping.

An award winning teaser and iconic artwork helped 42 Days in Darkness travel outside Chile by building on the mystery of a woman who vanished.

The slow blade cuts deeper.

Witness another perspective.

“We positioned The Night Clerk campaign through the unique lens of the main character. The award-winning trailer & artwork helped grow the global audience.”

Sentenced to five seasons.

Gasoline in your veins.

Irresistible mystery.

Mood Teaser

Uruguay’s hidden gem.

Togo, our first Uruguayan original feature, became a surprise high performer after we worked with writer/director Israel Adrian Caetano to position this as an urban neo-western.

The Ultimate Utopia.

TRUE CRIME

AUTHENTIC CAMPAIGNS

TRUE CRIME ⋆ AUTHENTIC CAMPAIGNS ⋆

WHODUNIT?

True crime with a twist of noir…

By immersing members in a noir world we helped connect global audiences to La dama del silencio and landed a sensational Mexican documentary.

Revolutions. Revelations.

The power of an image.

By focusing on the power behind a single photograph we helped make El fotografo y el cartero a true crime favorite and earned another award for best promo.

The devil hides in blinding light.

INFAMOUS CASES UNRAVELED.

By elevating the heist storytelling elements of Los Ladrones we helped turn Argentina’s “heist of the century” into the international documentary hit of the year.

Breaking history.

The moment of triumph is here.

Escape to an oasis of mayhem.

There is more than one side to every story.

Half-truth is stranger than fiction.

Love is so short, forgetting is so long.

Feel good Portuguese sarcasm.

Family style.

Romcom. Elevated.

Ready to mingle?

La reina de Tex-Mex & El Sol de Mexico

Luis Miguel: The Series

Selena: The Series

Campaigns for every genre.

“The most beautiful thing we can experience is the mysterious. It is the true source of all art & science.”

— Albert Einstein

THE COMPLETE LIST

100 Global Campaigns

El cuaderno de Tomy

Without Saying Goodbye

Togo

Kings of the World

Dogwashers

Time Share

Prayers for the Stolen

I'm No Longer Here

Ready to Mingle

All the Freckles in the World

El conde

Burning Patience

The Wrath of God

Recurrence

Elena Knows

Intuition

The Marriage App

Blood will Tell

Dry Martina

Today we fix the world

Xico's Journey

The Day of the Lord

Grandma's Wedding

I Don’t Expect Anyone to Believe Me

The Motive

Eye for an Eye

The Night Clerk

The Informer

I See You

Radioactive

Force of Nature

Selena

Pedal to the Metal

Daughter from Another Mother (3 seasons)

Rebelde

The War Next Door

Vis a vis (3 seasons)

Bitter Daisies

Living Without Permission (2 seasons)

Until life do us part

Fauda

The Fight for Justice: Paolo Guerrero

The Queen and the Conqueror

Her Mother's Killer

The Final Score

Love of my Life

Mauricio Leal

The Queen of Flow

The Chosen One

Belascoaran, PI

Luis Miguel

Invisible City (2 seasons)

3% Final Season

Good Morning Veronica

Blood Pact

Baby Bandito

42 Days of Darkness

El marginal (4 seasons)

The Kingdom (2 seasons)

Apache: Life of Carlos Tevez

Community Squad

Rocanrol Cowboys

Sean Eternos: Campeones de América

Carmel: Who killed María Marta?

Nisman: The President, The Prosecutor, The Spy

Guillermo Vilas: Settling the Score

Higuita: The Way of the Scorpion

The Lady of Silence: The Mataviejitas Murders

The Darkness within the Luz del Mundo

A Kidnapping Scandal: The Florence Cassez Affair

Magical Andes (2 seasons)

Break it All

Thiago Ventura: POKAS

Pelé

John of God

Mauricio Meirelles: Generating Chaos

Afonso Padilha: Classless

Colonia Dignidad

Bank Robbers

The Photographer and the Postman

Private Network

1994

My Encounter with Evil

Heavenly Bites

In Broad Daylight: The Narvarte Case

Iron Chef: Mexico

Maradona in Mexico

The Law of the Jungle

After the Raid